Lead Generation & Pay Per Call
Exclusive, consent-verified inbound calls and web leads for regulated U.S. industries — priced per lead, per call or per acquisition, and delivered straight into your CRM or dialer.
Owned-and-operated traffic, not brokered lists
We generate demand on properties we own and campaigns we run. That means we can tell you exactly which ad, keyword and landing page produced a given lead — and we can change any of them the same day if quality drifts.
Because the traffic is ours, every record is delivered to one buyer only. You are not the fourth agency to dial a consumer who has already been contacted three times that hour.
- Search, social, native and display campaigns we manage directly
- One buyer per lead, per geography — never resold
- Source, keyword, creative and landing page recorded on every record
- Volume that can be dialled up or paused within hours
Pay per call: qualified conversations, not raw dials
Callers reach an IVR or a live qualification agent before they ever hit your queue. We screen for state, age, coverage status and any other criteria you define, and only connect the calls that meet them.
Billing runs on a buffer you set — typically 60 to 120 seconds — so short hang-ups and misdials are not billable. Every call is recorded and retained for quality review and dispute resolution.
- Real-time transfers and warm live transfers
- Custom IVR or human qualification scripts
- Ringba and Retreaver call tracking with your own accounts
- Concurrency caps, day-parting and per-state routing
- Call recordings retained for the term of the agreement
Web leads with a documented consent trail
Every form we run captures a TrustedForm certificate or Jornaya LeadiD, a timestamp, an IP address and the exact disclosure text the consumer saw. If a consent record is ever challenged, the evidence exists.
Records are validated before delivery: email syntax and deliverability, phone line type and reachability, address normalisation, and duplicate suppression against your own history.
- TrustedForm / Jornaya certification on every submission
- Email and phone validation before the record is billed
- National DNC, state DNC and internal suppression scrubbing
- Ping-post, HTTP POST, webhook or SFTP delivery
- Return and credit policy defined in writing before launch
Pricing models that match how you actually book revenue
Some buyers want predictable per-unit pricing. Others want to pay only when a sale closes. We support both, and we will tell you which is realistic given your close rate and your allowable acquisition cost.
- Cost per lead (CPL) — fixed price per qualified web lead
- Cost per call (CPC/PPCall) — priced per billable call over your buffer
- Cost per acquisition (CPA) — payment on a defined conversion event
- Managed media — retainer plus spend when you want to own the accounts
- Weekly or bi-weekly reconciliation against your CRM data
What you actually receive
Every engagement is scoped in writing before work starts, with named deliverables and a delivery date attached to each one.
Written qualification criteria
The exact filters — state, age, coverage, intent, hours — that define a billable lead, agreed before a single record is delivered.
Live routing configuration
Call tracking numbers, IVR flows, buffer settings, concurrency caps and failover routing configured in your own accounts.
Consent documentation
TrustedForm or Jornaya certificates, disclosure screenshots and consent language archived and retrievable on request.
CRM or dialer integration
Direct posting into Salesforce, HubSpot, GoHighLevel, Velocify, ViciDial or a custom endpoint, with field mapping documented.
Daily performance reporting
Volume, billable rate, connection rate, talk time and disposition breakdown, reconciled to your own numbers weekly.
Return and credit process
A defined SLA for disputing records, with response times and credit terms written into the agreement.
Questions about lead generation
Most pay-per-call and cost-per-lead pilots start at $5,000 for the test period, which is usually two to four weeks. That is enough volume to judge quality without over-committing. Managed media engagements start at $3,500 per month plus ad spend.
Web leads post in real time — typically under two seconds from form submission to your endpoint. Calls transfer live. Nothing is aged, batched or held back.
Submit it through the return process within the agreed window — usually 24 to 72 hours depending on vertical — with the reason code. Wrong number, disconnected line, out-of-criteria and duplicate records are credited. The full policy is in the agreement, not buried in a portal.
Yes. We retain certificates, disclosure text and submission metadata for the length of the agreement plus the retention period specified in the contract, and we provide them on request. Documented consent is the point of the programme.
Yes. Geography, day-parting, concurrency caps and daily volume ceilings are all configurable, and can be changed by request during business hours.
No. We do not operate a shared marketplace and we do not resell aged data. Every record we deliver under these programmes is exclusive to one buyer.
Ready to turn traffic into booked revenue?
Tell us your target cost per acquisition and the states you sell in. We will come back with a channel plan, a volume forecast and a pilot budget — usually within two business days.